Ultimate Index - Your ROI driven full service SEO - GBP International - 2
PROJECT DETAILS

Responsive Design, Technical SEO

GBP International is a German consulting company focusing on the Asian market. When the client contacted us the site was not generating any leads and was receiving really weak traffic (around 200 visits a month). The primary function was to adjust the UX. We also developed a complete technical SEO, from a new hosting set up, new title, meta description optimization, speed loading, to social media integration.

Client: GBP International
Project Date: 30 Mai 2019
CHALLENGE AND SOLUTIONS

UX improvements

The UX had to be improved substantially, especially on the mobile version. The information was very messy with no clear message. We worked on:

  1. Making contact details more visible with more efficient calls to action.
  2. Restructuring and consolidating the pages by merging content and maintaining a clean, simple layout. Simplicity is the key.
  3. Social media integrations.
  4. Responsiveness.
CHALLENGE AND SOLUTIONS

Technical SEO

After performing a quick SEO Audit, we realized that the foundations for an efficient SEO were not properly set up. We worked on:

  1. Redirecting http to https.
  2. Improving loading speed (by optimizing the server connection and the size of the images).
  3. Installing a cache system with all the minify assets.
  4. The title and meta description for pages and also Alt T for images.
  5. Registering the site with the Google search console and created goals in Google Analytics to track leads.
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REPORT SCREENSHOTS

Comparison of Result

In terms of loading speed, our efforts generated a significant improvement from a rate of 7 to 72 on Google page speed.
This will help to rank the site a bit better on the search engines and provide a better user experience.

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Before
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After
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PROJECT DETAILS

Delivering Results

The number of sessions and the average session duration increased, as well as the bounce rate decreased, which encouraged us to continue our efforts.

We will keep working closely with GBP International to update the site with quality content and work on conversions. The goal now is to create leads from organic search.

CLIENT’S REVIEW

From The Clients

The team of Ultimate Index proved to be insightful and knowledgeable discussion partners at all times and we have greatly benefited from their input. We are happy to recommend the professional services of Ultimate Index to other companies.

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Volker U. Friedrich

MANAGING DIRECTOR, CEO

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